Archive | Cover Feature RSS feed for this section

The Hottest Jewelry Trade Shows in 2015 That You Should Be Attending

Continue Reading

Give A 24K Holiday Hug! The Secret to Boosting Sales

The 24k Rose & Loyalty Co. is deeply rooted in the retail Jewelry industry. Owners of Greffin Jewelers in Minneapolis since 1974, Ginni and Greg Greffin quickly learned that thanking their best customers at Holiday time made good financial sense. Their store was already having great year-round success selling their 24k gold plated roses. On…

Continue Reading

Cover Feature: Breuning

Continue Reading

A Fresh Way To Sell Gemstone Jewelry

What do millennial consumers want? Modern technology. Cutting edge design. Environmentally friendly products. Vibrant color. That’s why many jewelers today are taking a fresh look at Chatham: its jewelry featuring lab-grown gems is as innovative as it is beautiful. Just like Apple, Chatham got its start in a California garage. Seventy-five years ago, Carroll Chatham…

Continue Reading

Lighting Your Way To Big Profits

Jewelers spend thousands of dollars on special store lighting to make sure their diamonds and colored gems sparkle. Great lighting attracts customers and helps you make sales. About 70% of marriage proposals are made in low light romantic settings that effectively puts the ring and the stores name in the dark. Bright Box changes all…

Continue Reading

Brave New World: The Rise of Online Shopping

CLICK IMAGE TO VIEW FEATURE PDF

Continue Reading

Vardi Company: Creators Of The Industry’s Premier Equal Opportunity Buying Group

In today’s tough economy, business owners are facing more challenges than ever. It is increasingly important to keep your costs down, use your time efficiently and make sure that you always provide exemplary service. Every dollar, minute and customer truly matters to your bottom line. Brothers Steven and Michael Vardi grew up in the jewelry…

Continue Reading

RDI Diamonds: Secrets Revealed

When we set out to write this article, we traveled to Rochester, NY. Located on the shores of Lake Ontario, Rochester isn’t shy about hosting giants. For 40 years it was a ‘hotbed’ for manufacturing superstars like Kodak, Xerox and Bausch and Lomb. Today it is a reinvented ‘white collar’ service economy. We knew of…

Continue Reading

The Side-By-Side Diamond Selling Solution

Diamond Support, a family owned company based in New York, has been selling diamonds to retail jewelers since 1939 and has been located in the same building on 47th street for over 60 years! Today, the grandson of the founder currently sits at the helm wielding a loupe and tweezers. Having passed from one generation…

Continue Reading

The Jeweler’s Event That’s Breaking Away From the Sea of Sameness

TOP FIVE THREATS FACING INDEPENDENT JEWELERS TODAY: The challenges facing today’s independent jeweler are plentiful and perplexing.  In addition to the constant barrage of poor economic reports, the most intimidating pressures include: 1. The Sea of Sameness.   There’s little question that today’s consumers like to shop around.  But they’re becoming increasingly disenchanted –often lamenting…

Continue Reading